Our Staff

Sean Vierling, HIS

Hearing Instrument Specialist

Sean Vierling earned his Bachelor’s Degree in Business Management from the University of Wisconsin – La Crosse in 2010. He then started training in the family business. With Better Hearing Center being a family business for 30 years, he has been involved in the business from an early age. Sean then went on and earned his Hearing Instrument Specialist License in the State of Wisconsin. He enjoys using the latest hearing technology to help people hear and understand better. “The latest technology makes today’s hearing aids and accessories fit easily into people’s lifestyles,” says Sean. In his free time Sean enjoys working out at the local YMCA, bike riding, and relaxing on the river. Having an interest in computers and technology, Sean has a deeper understanding for programming hearing aids for each individual needs.

Sean has been married to Amanda for 5 years and they have two children. A little girl named Shea who is 4 and a little boy named Timmy who is 2.

Celeste Dyer, HIS

Hearing Instrument Specialist

My name is Celeste Dyer. I’ve been working at Better Hearing Center for 25 years. Yes — 25 years! Boy time does fly by! I’ve been married to a local criminal attorney for sixteen years and we have two children, a girl and a boy. Addison is fifteen and our youngest, Charlie, is twelve. I have six brothers and several sister-in-laws. My dad, Tom, has owned this business for 20 years, so more than half my life I’ve heard about hearing and hearing aid technology. I started here in 1996 as the receptionist. I received my State of Wisconsin Hearing Instrument Specialist license in 2007, but I’ve been repairing hearing aids since ’96. Needless to say, if a hearing aid needs special work or repair, I’m the go-to-girl. I love my job, and I love the company I work for. I have 100% complete faith in the Audibel/Starkey brand and if you ever want a role model, take a look at Bill Austin (the owner of Starkey Hearing Technologies.) He has dedicated the past 60 years to helping people hear and understand better. He won’t rest until everyone has the best hearing they possibly can. It’s his passion, and also the passion of those at Audibel that fuel my love and my own dedication to this wonderful opportunity of helping others hear and understand better. I look forward to helping you on your hearing journey.

Tom Vierling, HIS

Owner

Tom holds a Bachelor of Arts degree from Central Washington State University in Ellensburg, Washington. He has been in the hearing aid industry helping people have a better quality of life through better hearing since 1992, representing several manufacturer brands in that time. Tom is licensed to dispense hearing aids in both Minnesota and Wisconsin. Over the years, his business has won various awards, including a Regional Merit Award (one of only five dispensers in the country), and has been a member of Audibel’s Silver Club every year since 2001.

He is proud to represent an American Made Company, Audibel, and he strives for superb customer service and personal attention that you won’t find anywhere else.

Tom enjoys old cars and is a member of a local car club. In addition, he likes doing home improvement projects and traveling with his wife of nearly 40 years, Laura. Tom & Laura have two children and Tom has two stepchildren. Of the four kids, two are involved in the hearing aid business. His biggest gratification? Watching someone’s eyes light up when they first get hearing aids after years of not hearing properly.

After all, “Better Hearing is a Better Life!”

Patient Reviews

Read a Few of Our Google Reviews

4.9 out of 5 Stars based on 441 Reviews on Google.

Read what some of our patients have to say about our staff and our office!

Better Hearing has been very professional and willing to take care of all of my needs whenever I was having issues. Great people to work with! Larry Forbes.

Reviewer Profile Photo Larry Forbes, on Google

The customer service at Better Hearing Center is fantastic. Always a pleasant experience with the whole team. Very friendly and knowledgeable.

Reviewer Profile Photo Mike & Kathy Leard, on Google

I dropped in to have my mother's right hearing aide shaved so it will no not continue to cause her ear to have a sore in it. Thank you.

Reviewer Profile Photo Joan Grochowina, on Google

I have been a customer for over 3 years. Better Hearing has always been knowledgeable and puts your needs first. I was able to try the new Audible hearing aids before purchasing.

Reviewer Profile Photo Sandy Skaggs Silker, on Google

The staff was very friendly and professional

Reviewer Profile Photo barbara melcher, on Google

We love this business! They are so willing to help, and they are reliable and kind. We live out of town but they have managed to find the time to fit us in when needed.

Reviewer Profile Photo Scott Hudson, on Google

Today I stopped by without an appointment for a service issue with my left hearing aide. They immediately analyzed and fixed the issue. This has been my experience for the entire time I’ve had hearing aides. I really appreciate the whole team.

Reviewer Profile Photo Frank Vierling, on Google

Did a nice pro fry exam friendly and prompt for appointment.Would not hesitate to to use them again.

Reviewer Profile Photo Robert Pettit, on Google

Very informative and very helpful also fair pricing

Reviewer Profile Photo edward oldenburg, on Google

Great service. Sean fixed my broken hearing aid in less than 5 minutes.

Reviewer Profile Photo Terry Curtis, on Google

I have nothing but good things to say about Better Hearing Center. Excellent service friendly people. Great location.

Reviewer Profile Photo James Schultz, on Google

Awesome customer service and a very friendly atmosphere

Reviewer Profile Photo John Zimmerman, on Google

I always get knowledgeable service to keep everything g working fine.

Reviewer Profile Photo Ronald Kendhammer, on Google

Always a great experience at Better Hearing. They greet you with a smile and always know what to do. I recommend them to anyone who needs help with their hearing. It's a great locally owned business.

Reviewer Profile Photo Seth Camp, on Google

very professional and cautious staff.

Reviewer Profile Photo Rodney, on Google

I am very pleased with the care I got. I wasn't happy at the last hearing place I was going and decided to try Better Hearing Center. I found them to be honest and caring! I very highly recommend! Kim

Reviewer Profile Photo Ibgma5x, on Google

I am very happy with better hearing center they are very helpful they answered all the questions I had. Very nice people!!

Reviewer Profile Photo Kenneth Harmel, on Google

Fast, accurate and smooth service! They are just the nicest people!! The hearing aids I just are the best and an improvement over my 4-year+ old ones. Sean set them up quickly and without.any problems. They are the 3rd pair I have bought in 12+ years at the Better Hearing...

Reviewer Profile Photo Karl Gilbertson, on Google

Family owned and professional service that focus on the customer.

Reviewer Profile Photo Peter Seielstad, on Google

Knowledgeable and friendly people. Excellent customer service.

Reviewer Profile Photo Jana Underkofler, on Google